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How do you make a unique article?

Tips for creating unique content

  1. Never copy text from somewhere else. Avoid plagiarism by citing research and using your own words to describe the concept.

  2. Always use multiple sources when researching.

  3. Give your text a unique structure.

  4. Use your own unique style.

  5. Use your own reasoning.

9 Steps to Unique Articles

1 Remove your limits

Reduce your subject to a single core word and then brainstorm around it. For example, if you’re trying to write about “Study Skills”, expand your thinking to “School”. Now jot down everything that comes to mind when you think about School, and when you run out of ideas start asking yourself open questions around the subject and noting your answers.

Examples:

What did I enjoy about school?
What scared me?
What did I wish I’d known from Day 1?

This will help you get back into the mindset of someone struggling with school issues of all kinds and you’ll start to get a feel for their concerns and worries.

2 Restore your focus

Once you’ve started to understand the general feelings of your readers, allow your mind to focus back on your original topic of Study Skills. From your new perspective, what questions would you ask? What would you want to know? Is this really a “Studying” issue or is it more about Time Management or being able to work without distractions or being paralyzed by the fear of not doing well?

3 Be your audience

Write each question on a separate sheet of paper; don’t stop until you have at least ten and preferably more. Stay in the mindset of your readers until you feel you’ve asked every major question that concerns them.

4 Take a step back

Put your pile of question aside for a few hours, overnight if possible. Don’t consciously think about them; just go about your day as usual. Give your subconscious time to process them without any further prompting from you. If new questions come to mind jot them down somewhere safe and then forget about them.

5 Get out your pen and write

When you’re ready, sit down with your pages of questions and simply start to answer them. Writing your answers by hand can give you access to ideas that might be missed if you type them. Don’t edit yourself at this stage. Using Speech to Text software or a digital recorder can also be helpful in bypassing the internal editor.

Imagine someone sitting in front of you asking for advice and just talk to them. Keep your tone natural and conversational and stay with the question-and-answer format.

6 Edit lightly

Trust your first instincts. Proof-read and correct any obvious errors, but don’t do any major editing until your piece has had time to “sit” for a while. Again, leaving it overnight will give you a fresh perspective the next time you look at it, but even if your deadline doesn’t allow for that it’s important to give yourself a break from it.

When you’re pushed for time, writing several articles at one sitting can create enough change of focus to make you “forget” the one you’ve just written.

7 Polish it up

Short articles are unlikely to need major editing if you’ve written them as described here. They will flow easily and naturally already and having each Q & A on a separate sheet makes it easier to select only the ones you want. Your job now is to put them in a reasonably logical sequence and make sure they’re understandable and that the reader is led smoothly from one question and answer to the next.

8 Top and tail it

Write a brief introductory paragraph as a “teaser” for the main article. Many article directories now put the first paragraph of each piece into RSS feeds which are picked up by other websites, so you’ll want to make sure that your two or three major keywords appear at least once in that first paragraph.

Write another short paragraph to summarize the major points of the article and provide some ideas for the reader to explore the subject further. Don’t of course forget your own resource box: use the format SubmitYourNewArticle.com for your link, so when your article is converted to html your link will automatically be live.




How to Create Content That Converts With 3 Simple Steps

Content is the foundation of all marketing. Everything you do to create awareness and demand for what you sell — from talking to people to sending emails, posting on social media, speaking on stages, going live or sharing recorded videos, podcasting, hosting events and writing articles like this one — is content. One of the biggest struggles I see as a marketing strategist and coach is the overwhelm created by content consumption.

As entrepreneurs, we’re flooded with content. Since we want to stand out, we’re constantly spinning our wheels trying to create something different. But you don’t need to create anything different to stand out. Instead, focus on two things: showing up consistently and embracing who you are.

You are inherently different, just by being you. You think differently, use different words, have different preferences and deliver your message differently than anyone else. High-converting content marketing isn’t born from a new type of Instagram profile grid or TikTok video sequence — it’s done by creating magnetism. We build audiences and become powerhouses in our industry when we dare to be ourselves, show up every day and do both confidently.

Related: The Winning Formula for Content Creation

Now that you know this, there are a few core principles of high-converting content marketing that will help you think through your ideal strategy with more intentionality.

1. Embrace your uniqueness

Entrepreneurs desperately seek validation from our content. It makes sense. You likely produce content for the sole purpose of selling because you’ve been conditioned to crave attention. Attention equates to followers, which leads to sales. It also makes sense that when you see others getting more of it than you, you’d assume you’re missing something. That you need to do more. That you aren’t good enough.

The truth is, comparing yourself to others is what makes your content convert less.

Content is all around you, all the time. If you simply shared your unique perspectives and experiences in ways you enjoy, you’d feel less pressure and create better results. Who cares if others in your industry are all using a certain type of content? You want to stand out? Do your own thing and own it!

The most successful entrepreneurs don’t care what others are doing. We disrupt our space with something new and innovative. We take risks. We fail and get back up. We create more than we consume. We’re decisive. We’re brave. And yes, I am saying “we” as the collective we, which includes you and me.

Video: Beyond Keywords: Tips for Writing Great Content That Ranks Well in Search (Entrepreneur)

Beyond Keywords: Tips for Writing Great Content That Ranks Well in Search

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We are visionaries. We are changemakers. We are the future.

2. Do more of what works

Every good content-marketing strategy begins with a plan. It can be flexible and take minutes to create, but it exists. Without a plan, how do you plan to measure your success? Once you have the plan, you can see what’s working and what isn’t with simple math. Did you post as much as you planned to? Did you hit your goal of number of downloads or percentage of conversions? If so, what helped you get there? If not, how can you improve?

You’re not a hamster on a wheel. You don’t have to constantly produce more content. You don’t have to increase output over time. You don’t have to always leap from one platform to another because it’s “hot” with your audience right now. No one expects you to come up with a content-marketing strategy that breaks the bank or your back — except, maybe, you.

Instead, measure what’s working and optimize your process based on specific insights. You’d be surprised how much time you can save by repurposing or how much audience you can build if you repurpose and continue creating new content — which is a 100% increase in output.

If you don’t yet have a monthly review of your content performance, start now. Then, reflect on what you’ve done, and you’ll start to see how to move forward easier with better results.

Related: How Content Creation and Content Curation Should Work Together

3. Let go of what you don’t like

There are tons of free and paid tools to help you create, optimize, schedule and scale your content for massive impact. There are also people who love to do this for a living! Feed the ecosystem of entrepreneurship and offload all the tasks you dislike or that aren’t where your genius is best spent.

You’ve likely heard this before and made dozens of excuses as to why you can’t yet. Too much money. Not enough time. Sound familiar? All these excuses are reasons to prioritize this now. By offloading these tasks, you’ll free up time for more income-producing activities, which leads to more money and time — the two things you seem to lack!

If you have a system in place that works great for now and you’re comfortable with, you may not need to invest in anything right now. Just know that this isn’t just about productivity. It’s about freedom. It’s about questioning and challenging the status quo. It’s about consciously choosing to be your best. When you do this, the whole disruptor spiel you read a few paragraphs ago is way more doable and fun.

If you want your content to be easy to create, help you stand out and convert to sales, focus on originality, optimization and outsourcing. These are your keys to success.

Related: Why You Should Outsource Your Content Creation

4 Hassle-Free Ways To Write How-To Articles

You want to get your e-mail newsletter started, but you don’t want to be burdened with writing articles every time you turn around. Fact is, writing how-to articles isn’t that much of a hassle once you have a system for it.

Creating short, how-to articles allows you to:

– connect with your audience

– position yourself as an expert, and

– increase sales

Bottom line: Give clients information they need and you’ll be the first person they’ll think of when they run into challenges.

Consider creating a template for your e-mail newsletter articles that will fit the needs of your audience. Ask yourself if they want detailed information, or if they’re happy receiving broad ideas that will allow them to tailor the information to meet their specific needs.

If they want specific info, you could always include a teaser paragraph in your newsletter and then provide a link at the bottom of that paragraph. The link can lead to more detailed information about the subject your that audience is interested in.

Once you understand the needs of your audience, place your information in article format. Here’s a system I’ve often used to produce quick, informative articles.

1. Begin with an identifier paragraph.

This is an introduction to the subject. Just let people know exactly what you’re getting at.

2. Tell them why they should be interested.

This is where you just get into the reader’s world. You will what you’re talking about help them do their jobs better? In essence, that’s all people really want to know.

3. Give short, realistic pieces of advice.

You have so much to say it’s hard to fit it into short bits of info, but do it you must. Otherwise you’ll lose your audience’s attention. Try to stick to the points that have the most impact or the ones that are completely opposite to what people in your industry are currently doing.

4. Wrap it up.

One of my mentors used to always say to me, “Tell ’em what you’re going to tell ’em. Then tell ’em. Then tell ’em what you told ’em.” No, he wasn’t senile. His advice actually worked. At the end of every article I just wrap up what I’ve said by reviewing the key points of the article. It’s called a “takeaway.” What’s the one thing you want the audience to take away from your article and implement in their daily work lives? Once you’ve answered that question, you have your final paragraph.

Whatever you do, keep it short and simple. Sure we may want to use sophisticated language if your audience craves that, but you’d be surprised. When reading e-mail especially, readers won’t mind short, concise words and phrases. And that’s especially true if those words and phrases add more to the bottom line and/or help them become more efficient.




Writing ​| Total Words: 46

9 Steps to Unique Articles

1 Remove your limits

Reduce your subject to a single core word and then brainstorm around it. For example, if you’re trying to write about “Study Skills”, expand your thinking to “School”. Now jot down everything that comes to mind when you think about...