Beautiful Free Images

The Top Three Ways To Increase Your Website Search Engine Rankings

By [https://EzineArticles.com/expert/William_Torneau/619060]William Torneau

Internet marketing has become an increasingly popular trend amongst people because of the dying economy and difficulty to get jobs. With this new trend, people are able to set their own hours and earn a living based off of the efforts that they put into their work. The most popular form of this is creating small websites selling products for people who are searching for them. In order to get your website to the people who are actually searching for the products you are selling, you need to rank well in the search engines. There are three main points you need to consider when ranking your site in the search engines, and all three must be taken into account in order to assure proper rankings.

The first thing you must do is make sure your website is fully optimized for visitors and search engines alike. To do this, you need to know some basic HTML tags and how to modify them. You will want to modify the title tags of each page and place your keywords within them in an attractive way, trying to keep the keyword as close to the beginning of the tag as possible. You will also need to modify the description tags, which are basically what the search engines write underneath each title in their results, so include your keywords in there as well as create an inviting description that could help to draw in potential customers. Finally, you want to place all the keywords that you are looking to rank for within your keyword tags, so search engines can finally narrow it down and help to tell what your website is all about.

Once your title, description and keyword tags are all optimized, it's time to start a link building campaign. Link building is one of the most important things to do when it comes to rankings and placement in the search engines. If your site belongs to an extremely competitive niche (for example, "weight loss"), then the amount of links that you have pointing to your site, from other pages on the web that are not yours, will determine the relevancy of your website to that particular search phrase. Great ways to build links include, but are not limited to: article writing, blog commenting, social bookmarking, forum profile creation, forum thread posting. These are some of the best ways to build links to a website, and should all be utilized to gain an excellent link portfolio. Keep in mind, when building links, to try not to build too many links too fast (i.e. spamming) to avoid having your website permanently removed from the search engine results. This is a very rare occurrence, but if you spam blogs or forums with automated software, and are reported multiple times for spamming, your website can be removed from results by Google, Yahoo, and other large search engine companies.

Finally, your website should have a lot of unique and helpful content within it to help visitors find what they are looking for. So, if you own a website that is selling juicers, then you will want to include all of the information that you can on each particular juicer that you are selling so that each visitor can have all their questions answered before purchasing the unit, which in turn leads to more successful sales for your website. Typically, a good website will have upwards of 50 unique and helpful pages which are easily navigable and simple to read.

Following these three simple steps will improve your chances of ranking well in the search engines, and thus increase your organic traffic flow.