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Businesses all over the world are using Big Data and analytics to gain big success.Amazon, the online retail giant, uses its massive data bank to access customer names, addresses, payments, and search histories and uses them in advertising algorithms and to improve customer relations.The American Express Company uses big data to analyze customer behavior.Marketing leader Capital One utilizes big data analysis to ensure the success of their customer offers.Netflix uses big data to gain insight into the viewing habits of international viewers.Brands like Marriott Hotels, Uber Eats, McDonald's, and Starbucks are also consistently using big data as part of their core

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Borrow up to $80,000 with us TODAY1. Customer Acquisition and Retention2. Focused and Targeted Promotions3. Potential Risks Identification4. Innovate5. Complex Supplier Networks

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Linnea Simone

Marketing HeadBig data analytics refers to the strategy of analyzing large volumes of data, or big data. This big data is gathered from a wide variety of sources, including social networks, videos, digital images, sensors, and sales transaction records.

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